The Good Stuff.

10.02.2020

A quick, final note about our "Red, Hot and Soul" fundraising livestream project for Zach Theatre.

The theater announced in an e-mail this afternoon that their final tally for funds raised during the  live cast event totaled over $450,000 (USD). Far above the original goal and a testament to what can be done with good creative content and strategic live-streaming. 

I'm proud to have been involved in such a successful program centered around our video production and Zach Theatre staff's incredible creativity. 




Here's the entire run of the show: https://www.youtube.com/watch?v=dPZRFACxT_c

9 comments:

Anonymous said...

Wow! It's so refreshing to read about a project from beginning to end. Usually the YouTube crowd posts video about shoots that have nothing to do with reality and have no details about how stuff works in the real world. Or how real world results affect the bottom line for the companies that they are made for.

It's nice to hear about a real project for a real client that creates real results. Thanks for posting all of this.

And if I'm not mistaken did one of your clients post a comment thanking you yesterday? That's huge.

Kirk, Photographer/Writer said...

Thanks. And yes! That would be Drew from Zach's marketing team. She's pretty happy about the project...

Michael Matthews said...

Great news. Great job well done!

Greg Heins said...

Warm congratulations and thanks for sharing all the details.

MikeR said...

It's been fun peeking over your shoulder, then seeing the whole thing come to fruition. Thanks for sharing.

Bob said...

As another commenter said, it's been great to get an end-to-end perspective on a job like this and then see it come to fruition. Thanks!

Bill Pierce said...

I suspect pictures that wiggle are going to dominate the industry so, congratulations on a fantastic job for the Zach Theatre. There’s a feature in your future if Zach realizes where their audience is for now.

Kirk, Photographer/Writer said...

Bill, thanks. Already working on a Christmas feature. Hope it comes to fruition.

Stephen Greszczyszyn said...

Wow, very inspirational project, both the pre-recorded theatre and outside performances as well as tackling the live-stream studio production. Thank you so much for all the detailed technical and production write-ups. It is like learning from an experienced mentor (which gets much rarer with mostly one-man-band productions).

I'd love to hear more about how you do the colour/exposure setup and balancing for multicam setups, especially for the theatre with its drastically changing lighting conditions. I've got the additional struggle of having colourblindness so have to work that much harder to keep people from looking like sick aliens or fake tan. My trick has been to really learn how to use the editing scopes and keep to the same camera family and profiles (either all Panasonic, or all Olympus).

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