Ben Puts the Star up on the Tree.
For about five minutes on Weds. I was enthralled by the idea of buying a Fuji GFX-50S camera and the 110mm f2.0 lens to go with it. As I have a world class capability to rationalize camera purchases my brain started in earnest to construct the argument I might use with my partner about what a great investment it would be to drop $8200 on a first generation camera along with a largely unproven lens.
I had a daydream about walking into a client's conference room, setting up my lighting and then pulling the GFX-50s and the miraculous 110mm lens out of some sort of pretentious Billingham bag and listening to my client suck in their breath and marvel at the obviously impressive camera I would have in my hands. Surely they would intuit just how wondrous each photograph would be when taken by such a remarkable camera, backed by such superior technology.
They would call in their associates from accounting and marketing to see the light sparkle off the enormous front element of the lens. Doris, in client services would swoon when I casually mentioned that the sensor was 50+ megapixels. Chet in I.T. would walk in to see what all the excitement was with his new Nikon D850 hanging down by his pants pocket on a Black Rapid strap. He'd be ready to make the argument that the D850 was so close in performance AND only half the price. But then we'd shoot a test frame and he'd look at it on the rear screen of the Fuji, recognize its awesome superiority, and then cast a crestfallen look at his Nikon and slink out of the room.
Then I got an e-mail and the cloying beep from the computer brought me back to the present. It was one of my clients and they had a complaint. The files I'd delivered to them "were way too big." They were having trouble making them fit into their website. "Could I re-work them and send the files back over with the longest side being 1200 pixels?" They also wanted to know if they needed to do anything special to the files to use them in a PowerPoint presentation...
It all reminded me that most of our clients don't care about which camera we use to take our photographs with. We could do the job with a Nikon D3300 or a Rebel 7ti. We could use the kit lens. As long as the photo is well lit and the CEO has a pleasant look on his face the marketing guys would be happy as clams.
I usually buy myself a cool camera for the holidays but this year the "new" has yet to wear off of my GH5 cameras. Maybe our relationship will have cooled by Valentine's Day. A box of candy and a bottle of Champagne for the spouse, perhaps a pleasant little Phase One camera for me....?
I am curious to hear if someone is actually going to go for it over this holiday season and buy something that will make me and the rest of the readers on VSL jealous. If you are I'm pretty sure we'd all like to hear about it, tell you why you screwed up and tell you want we would have done instead. But if you have a thick skin and a good rationale then share away in the comments.
We'd love to know what's trending under your tree...