Showing off a short, short TV Commercial we shot with a Fujifilm X-H1.

We started out aiming for a thirty second TV spot but ended up

downsizing the run time because of downsized placement budgets. 

It's a fun, little spot for a kid's play that we shot in an afternoon

at the Theatre 

I did the camera work while Joshua Cummins 

directed and edited the piece. 

Go see it on Vimeo rather than looking at the small frame here....

Fujifilm X-H1 with various Fuji lenses. 

Shot in 4K, edited down to 1080.

Getting to black and white. From a raw file out of the Pentax K-1.

My formative photography years were spent learning to shoot, develop and print black and white images. Color was too expensive, too complex to do on my own. I still spend time trying to make conversions from color digital raw files to monochrome to see if I can get close to the feel of the images we used to make on some of the premium papers (loved graded Ilfobrom paper) back in the days of the wet darkroom. 

These two images are the same file but imagined in two different ways. I like the black and white better.  But I think a propensity for liking one or the other is generational. And even within my generation there were those who were confirmed Kodachrome (color slide) shooters and the contingent of black and white shooters so there's also a divide there. 

Curious how it breaks down amongst VSL readers. Anybody want to chime in? Which do you prefer and why?