12.14.2011

Ever have one of those days when it didn't feel worth it to get out of bed?

Many years ago we did a series of (at the time) very chancy co-operative ads for books.  Our client was a major bookstore chain who wanted to put some life into their book signing promotions.  The image above was shot for a book entitled: Men, An Owner's Manual."  It was written by Stephanie Brush.  We thought this image was quite a funny spoof of the book title.  So did the bookstore chain.  The publisher did not.  They were not amused.

The bookseller decided to run with it and the book signing events were an enormous success.  Seems a lot of people agreed with the humor and the premise and they came out to see what the fuss was all about.  An alternative viewpoint is part of the rich brew of creating.  Sometimes it works.

The above image was shot on Tri-X film in a 35mm Canon F1 with a 35mm lens.  

6 comments:

  1. The lighting design is magnificent. This is an amazing photograph.

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  2. Great picture that not only recreates the mood of the cover of a romance novel, but also evokes the look of their graphics. I assume that this is not accidental.
    Even better, the book came out in the mid 80s, so that look was not achieved with some "Romance Novel" filter in Photoshop (or an iPhone app).

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  3. I'm a bit late with this, but I really liked the picture of Belinda from her/your early years. That is one of your best. Now the 'man on bed' picture here. Is that another self portrait?

    p.s. not sure what all the iPhone fuss was about.
    Peter.

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  4. Wow. Really nice.
    Even with the millions of pixels and all the other stuff they have loaded into digital cameras there is still something special about film. Jeff

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