A friend who is not a "photographer" and doesn't want to start collecting gear, asked me to recommend a great camera that would make good images and allow him the most flexibility for shooting everything from wide angle scenes to kids playing sports. I thought about all the interchangeable lens cameras I know about but my friend is a guy who is unlikely to want to change lenses or keep several lenses in a bag. It was a weird moment for me to realize that there are lots of other, sometimes better options, out in the world besides our traditional, mirrorless or DSLR system cameras, with their raft of lenses, accessories and operational traditions.
I thought back over all the work I've done in the past ten years to come up with a camera that I had personally used and enjoyed, but one which would also meet the more limited operational parameters requested. After I cut out all the interchangeable lens cameras I was left with a handful of choices. There are the artsy-hipster-advanced artist, fixed lens prime cameras like the Ricoh GRIII and the ever-iterating Fuji X-100x series but the wide, fixed, prime lens is far too limiting for anyone other than a person who might want to have a small camera to play with but who also possesses a massive inventory of "real" cameras for those times when portraits and other long lens scenarios come into focus...
Eliminating the "art school" camera set left me with just a couple of options. There's the compact, zoom lens cameras like the Sony RX100x's and the Panasonic Lumix LX100ii but I think they are too tiny and fiddly to work with. Then I found a folder of images I made one year when I took a Sony RX10iii to the big Spring party in Austin called, "Eeyore's Birthday Party." Smiling as I flipped through the images in the folder I realized that really good, longer telephoto capability is one of the things that separates really useful, impactful and highly competent cameras from "fun, handy" cameras.
I sent along the information about the Sony RX10iii, let him know that there's a newer model but that I hadn't used it yet, and I also sent along a folder full of color and black and white images I'd taken with the camera. He was hooked. Then he saw the pricing on the RX10 series and paused. He's using a borrowed RX10iii right now but every time we speak I can see that the camera is sinking its highly capable hooks into his wallet. And his visual vocabulary.
I love the RX10 series. Each new model had something to recommend it (and a deletion to bitch about....) but I'd almost forgotten that the lure and allure for me on the two later cameras is the absolutely first class long end of that 24mm-600mm equivalent zoom. I can isolate subjects, defocus backgrounds and get stellar stabilized results with much less hassle than trying to do the same with a professional, full frame body and a bag full of lenses that, when used together, give me the same kind of reach but with the burden of more weight and complexity than most people (who aren't being paid to make photographs) want to endure.
I should never have opened the folder and re-visited the images. Now I feel the attraction of the RX10IV. Resist. Resist. Resist.