4.20.2017

A Good, Old Fashion, Event Assignment Updated with a Modern Camera.


After having to wade through all the nonsense about my latest fascination with video I thought I'd give my readers a break and write about a more traditional photographic function = shooting an event for a conventional client. With a photography camera and even a flash!!!

I've shot events many, many times over the last few decades. I started out shooting events at conferences and galas in hotel ballrooms with a Hasselblad 500 C/M camera, a trusty 80mm lens and a big-ass, potato masher flash, complete with a lead-acid battery pack that must have weighed ten pounds and a lot of shoe leather zooming. Over the ensuing years the camera and flash have changed but very little else about events has. 

Yesterday evening saw me covering a corporate event for a non-profit. They were having a poster sale as a fund raiser at a trendy new venue on Congress Ave. Right in the middle of downtown, just a block or two from the state capitol building. The invitation list included a motley mix of attorneys, advertising agency people and, or course, artists. Mostly the artists who did the commissioned posters and their friends. In all about 350 people showed up to see the art, buy the art, and support my client. 
The event was beautifully done, with open bars and